mikimedia - miki devic`s posterous blog

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The value of emerging markets

By now, it’s common knowledge that much of the world’s economic growth—and therefore the creation of new value—will take place in emerging markets. But that was hardly clear to most people back in 2000, when a McKinsey Quarterly article began, “As the economies of the world globalize and capital becomes more mobile, valuation is gaining importance in emerging markets—for privatization, joint ventures, mergers and acquisitions, restructuring, and just for the basic task of running businesses to create value.” Read “Valuation in emerging markets,” an article that’s even more relevant now than it was when we published it, more than a decade ago.

via : http://www.mckinseyquarterly.com/

httpool Overview 2011

“Currently, there is no optimal way to plan, manage and execute  integrated, online marketing activities on emerging and international markets from one single point. httpool is committed to change that ! 

Miki Devic – Co Founder httpool Group & CEO Germany    

Click here to download:
httpool_mgmt_summary_2011.pdf (3.06 MB)
(download)

Eastern Europe Got Web Talent - httpool Group.

7500+ campaigns for 1000+ referential clients since 2000. 1B+ monthly impressions on 3000+ sites. 35+ partnerships with major international networks. 60+ online media specialists. 10 offices in CEE, Germany and US. In other words, Httpool, a business started in Slovenia in 2000.

Httpool is the leading Central and Eastern European online advertising network with international reach and focus on emerging markets.

The serial entrepreneurs from Slovenia

The co-founders of Httpool are Aljoša Jenko and Andrej Nabergoj. The 2 of them have also co-founded Parsek, the Slovenian e-business solution provider, and Noovo, a social discovery engine which will change the way people share and discover content online. Aljoša Jenko has 10 years of experience as an entrepreneur, supervising 9 companies in the fields of software and interactive advertising as a founding partner. Prior to Httpool, Aljoša co-founded and sold 00net, the largest national indoor media network in Slovenia.

Andrej Nabergoj describes himself as a “tireless entrepreneur, start-up guy and angel investor, who started fast-growing companies in software and online media”. During the last 10 years Andrej has indeed proved tireless, co-founding and leading 6 software and internet companies with more than  +$20M in revenues, including Parsek and Parsek Japan. Andrej is also the chairman of the Yes – Young Executives Society, co-curator for the Silicon Valley TEDx and is vice-president for the Young Entrepreneurs of Europe organization. Currently, Andrej is CEO of Noovo.

Andrej’s blog is entitled “Nothing Ever Happens” as a tribute to cult artist and dream teacher, Yoshitomo Nara. This title is one of the beliefs that guided Nabergoj all through his startup founding activity. “Life is boring, so be creative and make it interesting. And also, nothing ever happens- per se. You make it happen”, explains Nabergoj.

nugg.ad predictive ads platform expands London team to focus on UK - #httpool

Httpool

nugg.ad, is a advertising platform for behavioral targeting with a twist. It does this by predicting user behaviour but doesn’t use any user identifiable data. So it surfs the current wave of privacy issues right now. It’s now wisely placing the focus of its international activities on the UK advertising market, the strongest in Europe, despite the recession. Ajay Daved today joins as sales director for UK and Ireland, reporting to Vice President of Sales Christian Elsner. Prior to nugg.ad, Daved was sales manager at the German ad serving provider ADTECH.

In 2008 nugg.ad won AdLINK Media’s French and UK business to offer its technology to their customers, and now has offices in London, Warsaw and Paris.

Founded in 2006 by Frank Wagner, Stephan Noller and Klaus Kögler it has backing from Berlin’s bmp Media Investors and clients include SevenOne Interactive, GWP media-marketing, Orangemedia, Hi-Media, ARBOMedia, Interia and Austria’s Standard. So far it has deals with East European ad networks like Httpool Internet Marketing, which has an inventory network covering sites targetting Slovenia, Croatia, Bosnia, Serbia, Macedonia, Austria, Bulgaria and Romania.